BETMGM’s strategic update for fiscal year 2025

BETMGM’s 2025 Strategy Update

BETMGM, a major player in the North American betting and iGaming market, recently released a series of updates regarding its performance for fiscal year 2025, marking a significant turning point in its trajectory. With net revenues of $2.8 billion, BETMGM posted a remarkable 33% increase year-over-year, solidifying its position as a leading industry player. This update demonstrates the positive impact of a well-executed growth strategy and rigorous planning. Strategic Update: Discover the latest directions and key decisions shaping our future. Financial Results for Fiscal Year 2025 BETMGM’s financial results for fiscal year 2025 significantly exceeded expectations. Online gaming revenue reached $1.827 billion, up 24% year-over-year, while online betting revenue surged 63% to $903 million. These results reflect a significant increase in player activity, supported by an enhanced player engagement strategy. Specifically, earnings before interest, taxes, depreciation, and amortization (EBITDA) reached $220 million, a jump of $464 million compared to 2024. To top it off, BETMGM generated a cash distribution of $270 million for its parent companies in the fourth quarter of 2025. This was achieved through an innovative approach integrated into its platform, which capitalized on growing user engagement. Innovation and improved user experience A key part of this update lies in the innovations introduced within the BETMGM platform. With record performance In the fourth quarter, the company updated its app to deliver a smooth and fast user experience. New features, such as live bets and improved betting records, enhance the user experience. BETMGM also expanded its game selection, incorporating exclusive franchises like The Wizard of Oz and Friends, providing players with unique and engaging experiences. Leveraging improved player management, BETMGM increased its NGR margin by 170 basis points, while active user engagement grew by 4% year-over-year, a key indicator of successful player retention. These innovations play a key role in the company’s planning and financial objectives, which aim to continue this growth.https://www.youtube.com/watch?v=yRvv3scX-68 Outlook for 2026 and Beyond For fiscal year 2026, BETMGM has an optimistic outlook, anticipating net revenue between $3.1 billion and $3.2 billion and adjusted EBITDA between $300 million and $350 million. This projection reflects management’s continued confidence in the execution of its strategy. CEO Adam Greenblatt emphasizes that the company is on track to achieve adjusted EBITDA of $500 million by 2027. This growth outlook is based on several key factors, including favorable market dynamics, the expansion of their product offerings, and continuous improvements in customer engagement and satisfaction. BETMGM will also focus on diversifying its portfolio by exploring opportunities in new jurisdictions and market segments. For example, the launch in Missouri has enabled BETMGM to solidify its presence in 30 legalized states. Impact of Innovations on Growth The technological innovations undertaken by BETMGM resulted not only in an improved user experience but also in a competitive advantage in the market. In 2025, targeted marketing efforts significantly improved player economics, with a 26% increase in handles per asset and a 77% increase in net gaming revenue (NGR) per asset. These results also illustrate the importance of multi-agent platforms, which facilitate efficient interconnection between different business segments. BETMGM’s management can leverage such platforms to optimize strategic planning and strengthen their market position.

Challenges and opportunities ahead: Despite encouraging results, BETMGM faces several challenges in the rapidly evolving betting market. Increasing competition from other operators, as well as the potential impacts of legislation, represent uncertainties that could influence its growth trajectory. To maintain this momentum, the company must continue to invest in its research and innovation, ensure its player engagement strategy remains current and relevant, and proactively prepare to meet regulatory requirements. Long-term planning will also require evaluating international expansion opportunities, particularly in emerging markets where online betting is experiencing rapid growth.

Market Adaptation Strategies To address these challenges, BETMGM plans to adjust its product strategy. To remain at the forefront of innovation, BETMGM is investing in sustainable solutions that enhance the security and integrity of games, and actively engaging with its technology platforms. This will allow BETMGM to find creative solutions to differentiate itself. Furthermore, strengthening collaborations with sports and content partners will play a crucial role. These strategic adjustments will not only mitigate risks but also increase BETMGM’s attractiveness in the market. The challenges are numerous, but with an innovative and proactive approach, BETMGM is positioning itself for success. Conclusion on the Impact of BETMGM’s Strategy In summary, BETMGM’s strategic update for fiscal year 2025 demonstrates exceptional performance and optimistic outlook for the future. The combination of technological innovations and effective management of human and financial resources supports the company’s trajectory. By continuing to adapt to a constantly evolving market while remaining focused on its financial objectives, BETMGM is well-positioned to capture future growth opportunities. Strategic Update: Discover the latest developments and key directions to ensure the future growth and success of our business. Indicator FY 2025FY 2024 YoY ChangeNet Income $2.8 billion $2.1 billion

+33%EBITDA$220 million ($244 million)+$464 million Cash Distribution $270 million — — Average Monthly Assets 979,000

946,000

+4%